Built for the hardest part of building a company: the first sale
FounderGrid exists to make it easier for founders to win their first customers, and to build deeper, real connections with each other along the way. It's the marketplace and network we wanted when we were selling our own product.
Founders want to buy from each other. The tools make it hard.
Even founders inside accelerators and founder networks rely on LinkedIn and WhatsApp to find each other's products and services. Neither was built for it.
The first sales are the hardest
No brand, no reviews, no budget for lead generation. The people most likely to take a chance on an early-stage product are other founders, but there's no good place to find them as buyers.
Networks connect people, not products
Accelerators and founder networks are great for introductions. But finding out what your fellow founders actually sell, who it's for and what it costs is still surprisingly hard.
LinkedIn and WhatsApp are full of noise
Recruiters, automated outreach and a feed built for performing. Group chats scroll past before anyone acts. Real relationships and real product detail get lost.
So we built the network we wanted
A software and services marketplace, a founders-only network and a home for founder communities, all in one place, without the noise.
Every member is a buyer and a seller
You list what you sell and browse to buy. The marketplace is reciprocal by design: your customers can be your suppliers.
Companies list products. Founders make connections.
Listings carry the detail: pricing, demos, reviews. Connections and conversations happen between people, founder to founder.
Communities that outlast the event
Cohorts give accelerator batches, meetups and founder groups a permanent home with a group chat, on the same network members use to do business.
Founder-to-founder
No recruiters, no SDR spam, no influencer feed. Everyone here is building a company.
Fair visibility
Ranking comes from relevance and participation. A subscription never buys placement.
Free means useful
Browsing, reviews, connections and cohorts are never paywalled. Premium raises limits; it doesn’t lock the basics.
AI does the busywork
Listings from your URL, plain-English search and smart matching, so your time goes on conversations.
From the team behind Workup
FounderGrid is built by the founders of Workup, the all-in-one platform for technology companies to manage their people, projects and time. We've been through the early-stage grind ourselves; FounderGrid is what we wished we'd had. Built in the UK by Mutable Software Ltd.
Ade Bullock
A second-time tech founder and experienced technologist who has built platforms for telecoms, energy and financial markets companies. Leads product and engineering.
Rich Cooper
Leads operations, partnerships and go-to-market. 15+ years managing teams in digital and professional services, and studying for an MBA at Warwick Business School.
Questions, partnerships or press? Email us at hello@foundergrid.io.
Your next 10, 50 or 100 customers are already on the grid
FounderGrid is invite-only during early access. Join the waitlist and we'll send your invite as soon as a spot opens.